How Travel Quietly Moved from the Metaverse to Digitally Augmented Travel
The metaverse promised virtual travel. What emerged instead is something more practical: digitally augmented travel, where AI, translation, mobility and intelligent systems enhance the real-world journey rather than replace it.
Your Exhibition Stand Is a Live Business. Who Is Running It?
Exhibition stands absorb considerable investment in design, travel, people and time. But once the doors open, success depends on something much more fundamental: how the stand is actually run. This article looks at the stand as a live customer-facing business, from team briefing and visitor flow to lead intelligence, unexpected opportunities and the crucial role of the Stand Manager.
Europe’s Summer of Operational Resilience
What fifty years of disruption have taught John Boulding about tourism operational resilience, leadership, supplier relationships and guest trust.
Beyond High Season – The Next Opportunity
Shoulder and off-peak travel needs stronger product design, better storytelling and closer links to local life.
Overtourism or Unmanaged Tourism? Why Cities Need More Than Bans and Tourist Taxes
Overtourism has become one of the most emotionally charged issues in travel, but the real problem may be less about tourism itself and more about how it is managed. Using Barcelona as a starting point, this article explores whether taxes, caps and accommodation limits are enough, or whether destinations need a broader approach built around better planning, smarter visitor management, stronger industry cooperation and clearer benefits for local communities.
What serious tourism recovery in the Gulf will require once stability returns
Tourism recovery after crisis is rarely linear. Drawing on first-hand experience of major regional disruption, this article looks at what serious recovery in the Gulf will really require once stability returns, from rebuilding confidence and restoring trust to refining product, aligning stakeholders and returning to market with a credible offer.
Inbound Tourism UK: We Must Stop Treating It Like a Problem
Inbound tourism UK delivers export income, regional jobs, and global visibility. Yet UK policy treats visitors as a burden rather than a strategic opportunity.